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Sunday, July 08, 2012

WEEKLY: How TrueCar's Yahoo! deal failed | Mid-sized segment is hot | June sales end with fireworks | Best Dealerships To Work For

WEEKLY NEWSLETTER July 9. 2012
 
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EDITOR'S PICKS

FINAL ASSEMBLY
DEALERS
AUTOMAKERS AND SUPPLIERS
FINANCE & INSURANCE
FINANCE & INSURANCE
Mobile technology helps F&I managers work better
Instead of putting F&I managers out of work, mobile technology is more likely to help them do a better job, speakers at last month's Automotive News F ...  FULL STORY 
 Dealers can't afford to slack off on identity 'red flags'
Advertisement
PEOPLE
Canadian Young to lead Mazda global PR
In a rare move for a Japanese company, Mazda Motor Corp. has promoted a non-Japanese as its global head of corporate communications. ...  FULL STORY 
 Chrysler honors Dan Knott
 Obituary
DESIGN
REMARKETING
image Used-car classified site works its Mojo
A classified-advertising Web site has teamed with dealers to offer used-vehicle discounts to consumers who join the site as members. ...  FULL STORY 
WEBINARS MARKETPLACE JOB LISTINGS
Automotive News Webinars

Invent the Future: Transparency & Integration
July 12, 2 p.m. EDT
Technology is driving more transparency throughout the automotive industry, among manufacturers, dealers and consumers. Learn how this can be beneficial to both OEMs and dealers. Cost: FREE

How to Recapture Prospects After They Leave Your Web Site
July 17, 2 p.m. EDT
Did you know that when a shopper leaves your dealership's web site, you can make your ads follow them to other sites they visit? You can, through a strategy called “retargeting.” Paul Potratz will show how this approach will boost your return visits by at least 42% and lead conversions by 86%+! Cost: $99 ($40 discount thru 7/10)

Google+ is Changing the Game. Are You Ready to Play?
August 2, 2 p.m. EDT
Google is at it again, vexing dealers with major changes in how it displays business listings, websites and customer reviews! Did you know that Google refers over 70% of shoppers to dealer websites? Google+ must be a priority because it impacts search-engine optimization as well as a dealer’s social and online reputation. Cost: $99 ($40 discount thru 7/26)


Webinar Archives Library
  OEM Parts Locator and Marketing Service
PartsVoice

  Automotive insight and marketing solutions.
Polk

  ll
Auto Auction Services Corporation

  A software company dedicated to help manufacturers
Apriso Corporation

  Electronic and no wires to test, tap or cut.
The Widget

  Integrated perspectives into info. and insights.
Experian Automotive

  Increase your customer paid labor and parts sales
Service Advisor Training

  North America's leading automotive newspaper!
Automotive News

  Let us show you how AutoRaptor
You have many choices when it comes to a CRM

  Software-Powered Direct Marketing Programs
Tri-Auto Enterprises, LLC

  LED is repositioning LA for economic success.
Louisiana Economic Development


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