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Thursday, March 15, 2012

When The Automotive Market Collides With High Fashion

By Morna Zimmer


Can cars be fashionable? Most people don't think of high fashion when they are car shopping but some of Europe's biggest fashion houses have been very busy designing cars. Let's take a look at how many autos are incorporating fashion and creativity into their designs.

Did you know that some autos are getting the special treatment from one of Italy's finest fashion houses? One example of this is the Fiat 500; it's been designed by Gucci. The exterior features the Gucci logo and colors; green with a red stripe. The brand's logos are decorated on the seat belts and floor mates. Interlocking G and C signs symbolizing the brand embellish the blinged out rims. The Fiat 500 is also available as a cabriolet. There are two colors available; black or white. Buyers can also purchase additional luggage and accessories to match the theme of their auto. Sam Pack used cars dallas offers used cars in the Dallas area.

Are you a fan of fashionista Victoria Beckham? The style icon has her own line of clothing and also had a hand in designing a special edition of the Land Rover Evoque. Experts predict that the interior of this special edition SUV to be very posh with lots of upgraded amenities.

Many people are decorating their cars by plastering designer logos all over them. A Range Rover has been spotted in England with the Luis Vuitton logo painted all over the exterior. These types of cosmetic touches are generally done through a procedure called "wrapping". A wrap can be removed and changed whereas a paint job is permanent. Many commercial businesses also use the wrapping in order to embellish their vehicles with their phone number, logo and marketing information. Wrapping can be used to turn any auto into a moving billboard.

As you can see, there is a thin line between the automotive world and fashion. Some of us choose to decorate our cars with rims and by lowering it while others may prefer to purchase one covered in designer logos. Cars are a form of transportation first and foremost but they can also be a great way to express yourself and get some attention.




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