| | | JASON STEIN Finally, auto industry sheds the gloom DETROIT -- Design directions, not double dips. Products, not Nancy Pelosi. Last week, government intervention, tsunamis and recalls finally stepped aside for a four-letter word: buzz. The North American International Auto Show in downright balmy Detroit represented a thawing of hardened sentiment, as if an industry, for years stuck in a deep freeze of discontent, had finally found the heater. Toyota predicted a "banner year" -- just months after slogging its way through a two-year muck of problems. Supplier executives talked of order banks that are full to bursting. The nation's biggest retailer, ... >> Read the column Published: Jan 16 12:01 am U.S. Eastern time
| KEITH CRAIN Good news: The buzz is back Automobile executives are optimists. It comes with the territory. Even in the darkest times, someone must try to move the iron so everyone stays as upbeat as possible. For the past few years, things have been bleak in the U.S. automobile industry, when you consider how many cars and trucks were sold just a few years ago. Last year was OK for a recovery year. But just about everyone is forecasting pretty good sales for this year. There are disagreements about just how good U.S. sales will be in 2012, but most forecasts are within a couple hundred thousand units. Not everyone agrees about the status and future of ... >> Read the column Published: Jan 16 12:01 am U.S. Eastern time
| LUCA CIFERRI Fiat-Chrysler would benefit from alliance with PSA Sergio Marchionne says he may consider a third partner for Fiat-Chrysler but denies he already is talking with PSA Peugeot Citroen or General Motors' Opel unit. Marchionne had dinner with PSA chief Philippe Varin during the Detroit auto show but said afterward: "We did not discuss Fiat and PSA." The dinner was the annual gathering of the European, U.S. and Japanese automaker associations. Marchionne is chairman of ACEA, the European automakers' lobbying group. Marchionne's comments followed his earlier remarks that Fiat-Chrysler may need a partner to create the necessary car-manufacturing efficiencies to survive ... >> Read the column Published: Jan 16 12:01 am U.S. Eastern time
| DAVID SEDGWICK To cut distraction, Denso studies drivers' vital signs Until now, designing infotainment controls has been a hit-or-miss affair for automakers and suppliers. Denso International America is turning it into a science. Ron Schubert, the company's director of body components and safety, says the Japanese supplier is studying motorists' biological indicators. Denso, which makes infotainment systems, wants to help automakers figure out how to make the controls more user-friendly. Researchers are measuring perspiration, brain waves, eye gaze, heart rate and blood pressure to determine the most reliable indicators of a motorist's mental state. Once Denso ... >> Read the column Published: Jan 16 12:01 am U.S. Eastern time
| EDWARD LAPHAM For execs, many ways to walk the auto show Media days at an international auto show are as much about the people as they are about the cars on display. The cars and trucks are what draw the people to auto shows. But you see a lot of the same executives, reporters and photographers whether the show is in Paris, Frankfurt, Beijing, Geneva or Detroit. So it can be a lot like a family reunion or a town hall meeting. ... >> Read the column Published: Jan 16 12:01 am U.S. Eastern time
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