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Saturday, August 17, 2013

Small And Midsize Luxury Car Sales Figures In America - July 2013 YTD

2014 Lexus IS F Sport
In July 2013, Lexus sold more than 3000 copies of their IS in the United States for the first time since December 2011. The new IS, somewhat controversial in its design, is a worthwhile consideration for buyers of small sports sedans with a luxury bent, certainly more so than the IS that came before it, which quickly faded into the background of the category.

U.S. Lexus IS volume rose to nearly 55,000 units in 2007 but have fallen every year since.

Of course, the IS's 59% jump in July didn't make it a 3-Series beater. With a 29% jump, BMW sold 9890 copies of their 3-Series. But the IS did outsell the Cadillac ATS, a car which sold on fewer than 3000 occasions for the third time this year. 


USA luxury car sales chart July 2013
Click Chart For Larger View
Lexus could certainly use a high-volume car to work alongside the ES, sales of which have risen 80% this year. The GS, only introduced in fourth-generation form for MY2013, is down 15% this year to just 10,790 units through seven months. 

The sedan-only GS trails the segment-leading Mercedes-Benz E-Class by 23,046 sales, although the Benz has the benefit of being offered in (low-volume) coupe, convertible, and wagon form. 

Earlier today, GoodCarBadCar posted sales data for large luxury cars, including the Audi A7 and Mercedes-Benz CLS-Class, which we're still showing here for the sake of consistency. 

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