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19.5% of BMW USA's June sales volume originated from the Mini brand in 2013, down from 21.6% in June 2012.
Mini
sales were up 9.6% thanks to near-brand-wide increases and the addition
of the Paceman, but the BMW brand's contributions grew much faster.
3-Series sales, for example, were up 62.6% as it outsold the whole Mini
brand by 4386 units. In June 2012, the 3-Series only outsold the Mini
brand by 745 units.
The
only Mini to report a year-over-year decline was the brand's most
popular model, the conventional, original Cooper Hardtop. Year-to-date,
sales of the Hardtop, Convertible, Clubman, and Coupe have fallen.
Countryman volume is up by 1303 units through six months, however, and
the Roadster and Paceman have contributed an extra 1340 sales. This
explains Mini's 0.9% year-over-year increase through the first half of
2013. Only in December 2012 has Mini USA ever sold more Countrymans than
it did in June 2013.
Meanwhile,
sales of the Fiat 500 - hardtop and convertible - fell 12.4% to 3509
units in June 2013, but the addition of the 500L allowed Fiat to
announce a 1.1% June increase. 541 500Ls were sold in its first month.
VW USA sold 1771 hardtop Beetles, down 39.2%, and 2009 Beetle
Convertibles for an overall nameplate gain of 29.7%.
Click Column Headers To Sort - May 2013 - June 2012
Mini
|
June
2013
|
%
Change
|
Year
To
Date
|
YTD
%
Change
|
Mini Cooper Hardtop
|
2363
| - 9.2% | 13,743 | - 6.7% |
Mini Cooper Convertible
|
595
| + 10.4% | 2415 | - 10.3% |
Mini Cooper Clubman
|
568
| + 1.4% | 2221 | - 21.3% |
Mini Countryman
|
2089
| + 14.8% | 10,563 | + 14.1% |
Mini Coupe
|
269
| + 6.7% | 1084 | - 30.7% |
Mini Roadster
|
377
| + 68.3% | 1616 | + 63.2% |
Mini Paceman
|
310
| --- | 714 | --- |
---
|
---
| --- | --- | --- |
Total
|
6571
| + 9.6% | 32356 | + 0.9% |
Source: BMW Of North America
SEE ALSO:
Mini USA Sales Charts - May 2013 YTD
Mini USA Sales Charts - June 2012 YTD
Historic Monthly & Yearly Mini Cooper Sales Figures
Historical Monthly & Yearly Mini Countryman Sales Figures
Historical Monthly & Yearly Mini Paceman Sales Figures
U.S. Auto Sales Brand Rankings - June 2013 YTD
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