DAILY NEWSLETTER | November 21, 2012 | |
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|  | Ford takes Ram's bait with an empty hook LARRY P. VELLEQUETTE: Ford Motor -- whose absolute dominance of the profit-producing pickup segment is now measured in geological terms -- is throwing a hard elbow at the rival Ram 1500 and its claim of best-in-class 25 mpg highway fuel economy. The Blue Oval's marketing campaign doesn't mention the Chrysler Group offering by name, but delivers a stiff jab to an area where the Ram 1500 lags the F-150. ... Read the blog Published: Nov 21 3:44 pm U.S. Eastern time
| |  | Cadillac to give ATS breathing room by trimming CTS output MIKE COLIAS: We've heard a lot about how Cadillac's new ATS compact sedan was built to lure buyers away from the BMW 3 series and other German luxury juggernauts. That might yet happen. But, at least early on, the ATS is poaching buyers from its older and larger sibling in the Cadillac lineup: the CTS. ... Read the blog Published: Nov 21 1:38 pm U.S. Eastern time
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WEBINARS | MARKETPLACE | JOB LISTINGS | The Secret to Selling Service Contracts in the Service Drive Wednesday, December 5, F&I training expert Rick McCormick will teach you how can succeed in service drive sales by understanding your customer. This workshop will also show you how a winning strategy combines cutting-edge technology with cutting-edge techniques. You will leave with 10 intentional steps to implement immediately. If you sign up today, it's just $59! How to Make Your Dealership a Great Place to Work Now On-Demand, ~100% of attendees would recommend this webinar to colleagues*~ Flexible work schedules. Three hundred hours of training a year. A staff-wide shopping spree at a warehouse retailer. The result? Employee loyalty, happier customers and increased sales. What can you learn from these dealerships? Plenty. *Automotive News Survey Nov.2012
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