WEEKLY: Google as battleground | As trucks square off, this time mpg comes into play | It's time for hard health care choices

WEEKLY NEWSLETTER July 2, 2012

» Tell a colleague about this newsletter    » Open this newsletter in a web browser    » Home page » Webinars » Contact Us ShareThis Click here to view this week's digital edition EDITOR'S PICKS Search warfare: Google as battleground Group 1 sues when a rival hijacks its store's name Google searches have become the key battleground for courting Internet shoppers, and a Texas lawsuit involving search terms sold by Google demonstrate ...  FULL STORY   As trucks square off, this time mpg comes into play  Health care: It's time for hard choices  Trending now: Carmakers turn to new-age advertising  $30 billion customizing business is up for grabs  Mercedes to offer B-class EV in U.S.  It's a simple but very good idea  Tesla's test drive: Manipulation or circumstance?  Koto-tsukuri? It's just storytelling in Ghosnspeak FINAL ASSEMBLY FINAL ASSEMBLY Group puts out a hit on Wise Guys spots A severed horse head, a cannoli and four puppets are at the center of a tiff between an Italian-American group and a production company that makes com ...  FULL STORY  FINAL ASSEMBLY : BMW denies it's about to pull the plug on EV plan FINAL ASSEMBLY : Less driving -- and a less robust auto recovery FINAL ASSEMBLY : Mazda's unsung hero of the now-gone rotary engine BACK TO TOP DEALERS BEST PRACTICES Accessory sales boost profits, store morale Some general managers come up through the dealership ranks. Jeff Daniels came straight from Toyota. Now, as general manager for Toyota of Muncie, in M ...  FULL STORY  BACK TO TOP AUTOMAKERS AND SUPPLIERS NEWS ANALYSIS The BMW-Toyota sports car? Possibilities are intriguing The sports car that BMW and Toyota plan to jointly develop could be a way for Toyota to leap back into a performance segment it has abandoned or possi ...  FULL STORY   Tesla line is rolling; real test begins  Tiniest engine is biggest star of Ford's show  News flash! Ford moves MyFord Touch outside-temp indicator  Ford thinks small  Nissan preps Sentra for run at Corolla, Civic BACK TO TOP AUTOMOTIVE NEWS EUROPE CONGRESS AUTOMOTIVE NEWS EUROPE CONGRESS AND RISING STARS Talks and tributes Automotive News Europe honored its 2012 Rising Stars during a gala dinner at the Monte Carlo Sporting Club in Monaco on June 20. The second ann ...  FULL STORY  BACK TO TOP MARKETING Google tests lead-selling plan in S.F. Google Inc., the Internet's dominant search engine, is now selling sales leads to dealerships. Google confirmed that it has launched a pilot program, ...  FULL STORY   Google must bring clarity to rules for paid-search terms  Bid for rival's name? It's OK with Google BACK TO TOP PEOPLE New leaders take the helm at Automotive News Europe Automotive News Europe, a sibling publication of Automotive News, announced two leadership changes effective immediately at its pan-Euro ...  FULL STORY   Obituary BACK TO TOP CHINA SAIC opens N.A. office Shanghai Automotive Industry Corp., China's largest automaker and a key local joint-venture partner of General Motors, opened a North American nerve c ...  FULL STORY  BACK TO TOP DESIGN CARS & CONCEPTS '13 Avalon: 'Most American Toyota ever' The redesigned 2013 Toyota Avalon, expected to go on sale in late November, was designed, engineered and developed in North America, Toyota Motor Sale ...  FULL STORY   On first glance, Tesla S is a winner BACK TO TOP FIXED OPERATIONS FIXED OPERATIONS Dealer: So long, Saab sales; hello, parts and service With brand's demise, Boston retailer hopes to tap orphaned owners Dealer Ray Ciccolo, owner of the oldest Saab store in the country, is not giving up on the defunct brand just yet. Ciccolo is expanding his Saab servi ...  FULL STORY   Groupon deal attracts new customers  Lithia launches service app for smartphones BACK TO TOP WEBINARS MARKETPLACE JOB LISTINGS Invent the Future: Transparency & Integration July 12, 2 p.m. EDT Technology is driving more transparency throughout the automotive industry, among manufacturers, dealers and consumers. Learn how this can be beneficial to both OEMs and dealers. Cost: FREE How to Recapture Prospects After They Leave Your Web Site July 17, 2 p.m. EDT Did you know that when a shopper leaves your dealership's web site, you can make your ads follow them to other sites they visit? You can, through a strategy called “retargeting.” Paul Potratz will show how this approach will boost your return visits by at least 42% and lead conversions by 86%+! Cost: $99 ($40 discount thru 7/10) Webinar Archives Library   A software company dedicated to help manufacturers Apriso Corporation   Automotive insight and marketing solutions. Polk   Integrated perspectives into info. and insights. Experian Automotive   Largest provider of retail auto data in N. America Digital Motorworks, Inc.   LED is repositioning LA for economic success. Louisiana Economic Development   Let us show you how AutoRaptor You have many choices when it comes to a CRM   North America's leading automotive newspaper! Automotive News   OEM Parts Locator and Marketing Service PartsVoice   Electronic and no wires to test, tap or cut. The Widget   Software-Powered Direct Marketing Programs Tri-Auto Enterprises, LLC   Increase your customer paid labor and parts sales Service Advisor Training GSM: Unknown Location: Unknown, NY, United States Service Director: Lexus of Portland Portland, OR, United States Auto Warranty Sales Agents Wanted: Endurance Location: Uknown, NA, United States Service Manager: St. Louis Motorsports, LLC. St. Louis, MO, United States Various Positions: Volkswagen of Corpus Christi Location: Corpus Christi, TX, United States F & I DIRECTOR: Uknown Unknown, NA, United States PARTS MANAGER: MURRAY BMW of DENVER Location: Denver, CO, United States ACCOUNT EXECUTIVE: Protective Asset Protection Unknown, OH, United States Parts and Service Director ASAP: Confidential Location: TX, United States SALES Representative/CO-ORDINATOR: RM Wisconsin, United States To view other breaking news stories throughout the day, visit autonews.com To unsubscribe from this email newsletter, or to sign up for more email products, please click here. Automotive News is located at 1155 Gratiot Ave., Detroit, Michigan, 48207